Flying Dutchman Recording Studio

The Flying Dutchman Recording Studio, as a new project, were looking to start putting together a cohesive visual identity which will be an ongoing project. They were putting on a show in memory of a friend and needed an insert for a charity CD they were selling. The brief was to create a flyer that introduced the studio, explained why it was set up and also thank the buyer for helping support the cause. Rather than attempt to fit all of the information into a coarse sales pitch, it was decided that it would be more appropriate to reduce the information down as far as possible, yet still convey both messages. The result was a double sided flyer, with simple, bold typography that acted as both a keepsake and also a thankyou card.